Atos Erste Bank 3D video-BID support, 2013
Client: Atos/Erste Bank
Industry / Sector: Financial Services / Financial Services
Project in Greece, 2012-2013
Project explorer
Objectives
- Develop a singular and effective marketing tool as final bid support for a key account
- Perform psychological selling through BTL-Storytelling
- Foster the personal relationship and the emotional link with decision makers
Services
- Concept & idea development: The test of the mother in law
- Pre-Production: script & storyboard development, location scouting, shooting plan
- Production: direction & filming; search & selection of video footage material
- Post-Production: 3D animation, motion graphics, color grading, music selection & purchase
- Delivery: Pre-screening, last adjustments, delivery in HD and web resolution
Results
- All formulated goals were achieved
- The film was an essential ingredient for winning the bid, worth millions of Euros
- Referrals of CM inside Atos for further film & video projects
