RENA TECHNOLOGIES @ FORMNEXT 2020
Client: RENA TECHNOLOGIES
Industry / Sector: Industry /
Project in Digital Exhibition
Project explorer
Objectives
- Creation of a lead generation tool that can be used at digital exhibitions as well as for own marketing campaigns
Services
- Development of creative ideas and concepts.
- Showroom design and virtualization
- Graphic design and special effects
- Video teaser production
- CM Creative lead generation platform
Project explorer
City and Year: FORMNEXT, Digital Exhibition, 2020
Size: -
Project Description: The RENA Virtual Showroom platform is an innovative marketing tool that offers a completely interactive experience to visitors. The virtual scenery is a breathtaking forest with mixed vegetation where the sound of foils dancing to the wind, a waterfall and singing birds are heard. Annalena, the RENA avatar, is welcoming each visitor right at the entrance. After that she guides clients intuitively throughout the space, presenting every exhibit and offering meetings with one of the RENA experts. This innovative showroom was launched exclusively for the Formnext 2020 digital exhibition and was updated in 2021.
Main Features & Services:
- Development of creative ideas and concepts.
- Showroom design and virtualization
- Graphic design and special effects
- Video teaser production
- CM Creative lead generation platform
